UC logo design

Design process of a logo for one of my personal projects.

Below are several previews of the design process, some digital sketches and an example of a polished version of the logo.

During the design process I tried several different variations, both graphic and typographic. My goal was to create a logo that would be effective while being used with different coloured backgrounds and to maintain a minimalistic look.

Eventually I settled on the typographic version as it proved to be more versatile and recognisable.

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